PawsDirect.co.uk offers its customers the option to pay
safely with Ukash without the need to reveal their bank details
online
Ukash, the online cash payment solution, has expanded its list
of e-retail merchants to include the fast growing online pet
supplies site, PawsDirect.co.uk, providing cash consumers with even
more options to benefit from the convenience and savings of
shopping online.
Pet owners across the UK will now be able to take advantage of
purchasing supplies over the Internet with cash using Ukash's
electronic cash voucher system - a quick and easy alternative
payment network that eradicates the need to disclose financial or
sensitive information. The inclusion of the Ukash payment method on
PawsDirect.co.uk will allow the business to tap into the largely
forgotten group of traditional cash consumers who either do not
have, or are reluctant to use credit visa or debit cards
online.
"PawsDirect.co.uk recognises that to maintain growth in a
competitive market, we need to ensure that all customers, including
those with only cash purchasing power, are able to shop online with
us. Ukash provides us with that solution", said PawsDirect general
manager Billy Hamilton.
Like all of Ukash's online merchants, PawsDirect.co.uk will also
benefit from transactions made using Ukash as it eliminates the
risk of costly charge-backs and repudiations.
Mark Chirnside, chief executive officer, Ukash said: "Ukash has
fast become a popular payment method due to the number of consumers
who have no other option than to pay for goods using cash. It also
offers convenience and security for those wary of divulging bank
details, or using credit cards online. PawsDirect.co.uk is a
forward thinking e-retailer that recognises the importance of
providing its customers with an online cash payment
alternative."
Ukash's unique 19 digit cash vouchers are available from
thousands of convenient locations across the UK including retail
outlets and direct to mobile. Ukash vouchers can be redeemed on
hundreds of lifestyle, shopping, Voice over IP, social networking,
virtual worlds and gaming websites in more than 20 countries.