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03/03/09 - Ukash launches in France with Central Telecom Tonéo card

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In partnership with Central Telecom, Ukash has launched in France, making online shopping and entertainment available to all online French consumers.

Ukash, Europe's fastest growing solution for online cash payments, is now available in France through Central Telecom's popular pre-paid Tonéo card - sold in thousands of locations nationwide.

Millions of potential customers in France can now get Ukash vouchers with pre-paid Tonéo cards, which can currently be found at more than 15,000 points of sale across the country, a number due to double in the coming months.

Once a Tonéo card is purchased, customers can get Ukash vouchers online at www.toneo3.com or from Tonéo's call centre -and receive an SMS text of the voucher number straight to their mobile. Ukash vouchers are available in €5, €10 and €40 increments.

Mark Chirnside, CEO of Ukash said: "The new agreement with Central Telecom is another great example of our efforts to reach out to the millions of customers worldwide who favour e-cash. We are seeing a growth in international demand for Ukash as more and more consumers are opting for a way to pay online using cash. This is led by two factors. First, consumers who have been financially excluded from on-line shopping in the past are demanding that they have access to that market. Second, consumers who are digitally nervous and don't want to reveal private details are looking for alternative payments methods."

"Our partnership with Ukash is an ambitious project for both companies but who will benefit the most is the French consumer, who can now buy Ukash vouchers conveniently all over the country with a pre-paid Tonéo card," said Fabien Gerbi, Managing Director of Central Telecom.

Tonéo, which was launched in 2005, is a popular product of Central Telecom in the French market. Last year, Central Telecom sold more than 1.5 million Tonéo cards.

Ukash's unique 19-digit cash vouchers are available from thousands of convenient locations across Europe and South Africa. Ukash vouchers can be redeemed on hundreds of lifestyle, shopping, Voice over IP, social networking, virtual worlds and gaming websites.

 

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Smart Voucher Limited. (of which Ukash is a trading name) is authorised and regulated by the Financial Services Authority in the United Kingdom as an electronic money institution. This regulation has been passported to all other countries in which Smart Voucher Ltd operates, with approval from the relevant local regulator. Smart Voucher Ltd (trading as Ukash) FSA register number: 900007, Company Number 4202050 registered in England & Wales at 5-7 Tanner Street, London, SE1 3LE, UK.