Virtual Collecting Tin to Benefit Charities
14/9/2007
With so-called virtual worlds like Second Life seemingly in the press every day a London-based company is planning to help charities by launching the first Virtual Collecting Tin for cash donations.
Ukash issues cash vouchers for consumers in the UK and Europe to spend online. These purchases are sometimes for less than the value of the voucher so just like in the real world Ukash wants to make it easy for the consumer to donate their ‘change’ to a good cause.
“We’re very excited about our new virtual collecting tin,” says Mark Chirnside, CEO of Ukash. “We feel this is a dynamic way to help charities by capitalising on the large number of small value Ukash change vouchers that are issued every day and may not otherwise be spent.”
Ukash, the FSA-accredited UK-based company that introduced cash payments to global online transactions, are looking to engage with charities and other Not for Profit organisations by encouraging online cash donations to a small number of selected charitable partners through the Ukash website.
Ukash are inviting charities to contact them if they are interested in exploring the fund-raising opportunities further, and have developed two options for their consideration: Either to become a Ukash Charity Partner where donations will be collected via a special ‘Donate Your Ukash’ page at ukash.com or by becoming a Ukash Charity Merchant, enabling the organisation to collect donations by Ukash at their own website.
“Ukash is successful because of the large number of consumers without bank cards or who won’t use their cards to buy online. By accepting Ukash charities can open up online donations to these cash consumers,” continues Mark Chirnside.
Uniquely numbered Ukash vouchers are widely available through payment terminals in retail outlets. Buying and using Ukash is incredibly simple. There are around 40,000 payment/purchase terminals in the UK, in newsagents, grocery stores, petrol forecourts and other convenient locations. Ukash vouchers can be redeemed on hundreds of lifestyle, shopping, communications, social network and gaming websites in the UK.
There are no fees charged to get Ukash, meaning consumers can use the full amount on their Ukash vouchers to buy online with single vouchers of up to £499 now being available.
©2008 Smart Voucher Ltd
Smart Voucher Ltd. (of which Ukash is a trading name) is authorised and regulated by the Financial Services Authority in the United Kingdom as an electronic money institution. Smart Voucher Ltd (trading as Ukash) FSA Register Number: 447811.