Ukash and Payzone are leading the way in the UK prepaid market
having agreed a major new deal which will enable the provision of
prepaid card reloading services for MasterCard rePower at
over 18,000 Payzone outlets across the UK, bringing a boost to the
prepaid card segment and extending convenience to cardholders in
the UK.
Ukash, which is rapidly expanding its global footprint and range
of services, has been working with MasterCard to launch
MasterCard rePower - which will allow consumers to load
cash onto their MasterCard and Maestro® prepaid cards at
Point-of-Sale (POS) locations across Europe.
The deal with Payzone, which is Europe's largest branded
consumer payments acceptance network, will significantly increase
the number of outlets where MasterCard rePower will be
available to consumers, and is expected to go live early in
2010.
To load money using MasterCard rePower, consumers
simply swipe their card and in exchange for cash, their card is
reloaded with funds. Ukash will enable this service to be delivered
across the UK initially and then across Europe via partners within
its merchant estate. The value of the transaction is immediately
available for the consumer to spend on their MasterCard or Maestro
prepaid card, wherever MasterCard is accepted.
Mark Chirnside, CEO of Ukash said: "The MasterCard
rePower service is a real addition to the prepaid card segment
in the UK and we are proud that our partnership with Payzone
will make the service available to more customers across the UK.
The prepaid market is very significant and has proved a key growth
area and will continue to be an important revenue stream for Ukash
as we continue to diversify our range of products."
Bill Thomson, Managing Director at Payzone said "We are
delighted to be able to offer this service and to provide an
easy and convenient place for customers to load funds onto their
cards. Payment cards represent an exciting area of growth for
Payzone, further adding to our extensive range of services which
include mobile top-ups, bill payments, calling cards, ticketing and
money transfer."